As we discussed earlier, there are numerous 3D/AR/VR devices on the market, including headsets, tablets, smartphones, wearables and consoles. Each device provides a different level of experience across the reality spectrum but also has specific limitations.
Many of the virtual reality headsets rely on smartphones to display the content. While these devices are a good introduction to VR, they lack the visual quality to deliver an immersive experience. Headsets tend to be bulky as well, making prolonged usage unlikely.
What is the future of our devices? How are they set to evolve with 3D/Augmented reality and virtual reality? What if we could see through the screens we are surrounded by every day?
I think 3D/Augmented reality and virtual reality technologies will consolidate and come in two forms in the future: tethered systems and standalone units. Tethered systems will be comprised of a unit or wearable on the head, with a wire attached to a processing unit. Standalone units will house all systems—from display to processing—within the unit and be available as a wearable. We're already seeing early signs of these trends as manufacturers choose a mixture between standalone and tethered units. Although some standalone units are already available, these devices are more complex and difficult to implement.
Today, we're in a state of compromise with 3D/Augmented reality and virtual reality devices. None of the existing systems gives users a complete, boundless and immersive experience. Most of the systems lack a natural, wide field of view (FOV), have limited display resolution, low brightness, short battery life and lacking 3D sensing capabilities. It will be another three to five years before we will experience true, unconstrained 3D/AR/VR applications.
The 3D/AR/VR devices of the future will provide personalized, accessible and well-designed experiences. As these elements take hold, a platform shift is imminent. In my opinion, in three years we are going to see new augmented reality glasses with LTE capabilities that will become an alternative to the smartphone. With new, immersive AR capabilities, the form factor of our favourite consumer electronics will change and we'll never look back.
How are Companies Planning for the Future of 3D/AR/VR?
Although we have an idea of where the 3D/Augmented reality and virtual reality market is headed, product companies generally seem sheepish in developing their plans.
Given the volatility of the 3D/AR/VR market thus far, some companies may be waiting to act. To successfully conquer the challenges involved with building out 3D/Augmented reality and virtual reality technologies while keeping up with market expectations and time-to-market, companies may want to consider partnering with experienced vendors who can provide end-to-end product development with comprehensive engineering capabilities. Eighty-nine percent of companies already expect vendors to help meet 3D/AR/VR requirements—from developing plans to full manufacturing capabilities. By leveraging outside 3D/AR/VR talent and technology, companies can focus on their core strengths while also delivering an out-of-this-world, immersive experience.
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